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Ad Visuals

For my Week 4 Assignment, I came up with image ideas that really show what each company is all about. I thought about what makes each business special and how to share that through pictures. I primarily used Leonardo.ai, but in some instances I used DALL-E. For example, for a cozy coffee shop, I imagined a place where everyone's chatting or working with a coffee in hand. And for the food truck event, I pictured a lively scene with tons of food options and happy people. It was all about creating images that tell a story and connect with people, perfect for Facebook ads.

 

Here are the base image prompts for each of my ten companies:

  1. Hope Family Chiropractic: "An image showcasing a gentle and compassionate chiropractor, Dr. Courtney Carmack, realigning a patient's spine in a serene and inviting chiropractic office. Surrounding the scene are symbols of healing and comfort, such as a soft glow and plants, emphasizing a holistic approach to wellness."
  2. Canine Country Club: "Illustrate a paradise for dogs, featuring an expansive, secure play area filled with joyful dogs of various breeds engaging in play, receiving belly rubs, and enjoying luxurious baths. The setting is sunny, with staff members dotted around, actively ensuring all pets are happy and well-cared for."
  3. Mr. Quick Fix Emergency Roadside Assistance: "A superhero-themed visual of a roadside assistance technician, equipped with tools and a uniform emblazoned with the Mr. Quick Fix logo, heroically changing a tire for a stranded family's car at night, under a beam of light, symbolizing hope and relief in stressful situations."
  4. Nexus Coffee and Creative: "Depict a warm, inviting coffee shop atmosphere where creativity and collaboration flourish. Include diverse individuals engaged in discussions, working on laptops, or enjoying art, all while sipping on artisan coffee. The ambiance is cozy with a touch of sophistication, highlighting the community and inspiration Nexus provides."
  5. Transforming Touch Massage Studio: "A tranquil massage studio where a skilled therapist, Antonio, provides a specialized 'Tech Neck Relief' massage to a client. The environment is serene, with calming colors and soft lighting, emphasizing a peaceful retreat from the digital world."
  6. Pershing Family Dental Clinic: "Create an image of a fun and friendly dental clinic designed for children, featuring superhero dentists fighting against sugar monsters with toothbrushes and dental tools. The scene is playful and reassuring, aimed at making dental care an adventure for kids."
  7. The Lot Traffic: "Illustrate an exciting outdoor food truck festival at The Lot Traffic, with a vibrant atmosphere where visitors engage in 'Food Truck Bingo.' Include diverse food trucks, a crowd of happy diners of all ages, and a bingo card filled with various cuisines, capturing the joy of discovery and culinary variety."
  8. Kitchen Express: "Showcase a bustling office transformed by the arrival of Kitchen Express's Office Grub Grab. Depict employees delighting in an array of soulful, flavorful dishes in the break room, highlighting the unity and happiness that great food brings to the workplace."
  9. Sims Strategic Mentoring: "Visualize a supportive, engaging Teen Confidence Bootcamp session at Sims Strategic Mentoring, where a diverse group of teens participate in empowering activities led by mentors. The setting is informal and friendly, emphasizing personal growth and community support."
  10. Presidential Venues: "Portray an elegant, sophisticated wedding setup at Presidential Venues, with attention to luxurious details. Include a couple enjoying a moment of relaxation with their friends as part of the 'Unplug & Unwind' package, surrounded by exquisite decor and planning professionals working discreetly in the background."

 

Resources Used (Text is Hyperlinked)
My Commentary

Some of the images had distorted faces so I didn't really like that. I primarily use Midjourney, but I experimented with a different AI Image generator with this. For the most part I like it, but Leonardo and Dall-e still give distorted facial features, so I would probably go with Midjourney when running the actual ads. Also I would do videos for all the ads except Mr. Quick Fix, Pershing Dental, and Sims Strategic Mentoring. For those I would use high quality branded images instead.


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